2026 Marketing Campaign Spotlight
Welcome to our new Campaign Spotlight! Each month, the Marketing team will highlight our publicly facing campaigns with the RUHS team. We want you to know about our messaging and why it’s important.
Be on the lookout for messaging on social media, our public newsletter, billboards, patient room screens and specific Medical Center and clinic TVs. For marketing questions about these campaigns, please email Marketing@ruhealth.org.
February 2026
Throughout February, the RUHS Marketing team highlights Heart Health Month and reminds residents that knowing their blood pressure numbers is one of the simplest and most powerful steps they can take to protect their heart. High blood pressure often has no symptoms, which is why regular checks are so important.
Through this campaign, patients and community members are encouraged to stay on top of their numbers and take action early.
Also highlighted is the importance of women’s health, including cancer prevention, routine screenings and annual wellness exams.
At Riverside University Health System, we remain committed to providing comprehensive, compassionate cancer prevention and care for Riverside County.
We’re sharing practical ways patients can reduce their cancer risk and reminding them that our teams are here to guide them through screenings and next steps. Patients are encouraged to speak with their provider about when and how often they should be screened based on their individual health history and risk factors.
How you can help
Staff can play an important role by encouraging blood pressure monitoring, promoting cancer screenings and supporting overall women’s health initiatives all year long. Together, we can help our community take proactive steps toward better health.
January 2026
We’re kicking off the year with a focus on diabetes awareness and women’s cancer prevention—two critical areas where education, outreach, and clinical engagement can make a meaningful difference.
Diabetes affects the body’s ability to regulate blood sugar and impacts more than 38.4 million Americans. Through this campaign, we are encouraging patients and community members to have their blood glucose levels monitored and to engage in ongoing conversations with their care teams about diabetes prevention and management.
We are also highlighting the importance of cervical and breast cancer screenings, which are essential preventive services that help detect cancer early, when treatment is most effective. Patients are being encouraged to talk with their doctors to determine when and how often they should be screened based on their individual health needs.
How you can help
Increasing participation in glucose monitoring and cancer screenings is just two of the many performance metrics our teams across RUHS help drive every day. Your continued commitment to patient education, preventive care, and quality outcomes plays a vital role in the success of these efforts.